Recently, we've seen a wave of activity surrounding high-profile instances of domestic violence and the reaction of many to a problem that isn't new at all. Domestic violence isn't a personal matter or even a family issue; it is an alarmingly present problem in our society. Domestic Violence (DV) knows no boundaries when it comes to age, economic status, race, religion, or educational background - it is an issue that can happen to anyone in any community. Despite the facts and its prevalence in our society (1 in 4 women will experience DV in her lifetime - Safe Horizon) most cases of domestic abuse are never reported to law enforcement officials. That said, October is National Domestic Violence Awareness Month and, with a little help from our friends at Safe Horizon, CalVCP and Hope's Door, we've decided to stand up for those affected by going purple for #DVAM2014!

Throughout October we'll not only be providing daily facts to better inform you about DV, but we'll also introduce you to some pretty fly #ChicksNKicks who laced up to spread the word right along with us.

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Join us to help change the facts and make a difference for victims of domestic violence.

What can you do now?

• Donate

• Follow us on Facebook, Twitter, and Instagram, to view and share our #ChicksForChange actions for the month of October.

• Rock out in purple, shawty! Purple is the color of Domestic Violence Awareness Month!  During the month of October, use your flair for fashion (or the purple pieces in your closet) as  a way to #SpreadThePurple. Be sure to mention our social media profiles or use the hashtags, #ChicksForChange #SpreadThePurple, to make certain we see you in these e-streets!

• Buy beauty! Grab a beauty find (or 6) from #CNK beauty Crissy Henderson's online shop!  This month you'll receive $5.00 her Willow Grace Beauty Lip Plump using the promo code 'VOICEUP'.  

• Change your profile!  Our friends at CalVCP have brought amazing images for you to spread the word!  Change your Facebook Cover Photo, swap out your Twitter Header, spread the word with a profile photo, or simply share a fact. It's up to you!

• Hashtag Away! #DVAM2014 #ChicksNKicks #ChicksForChange #SpreadThePurple . Got em? Good!