Around these parts, we're all about celebrating the womenzzz just like us: go getters who aim to play the game AND make their own rules. Along that same ethos, iconic watch brand BABY-G invited all-girl collective BabyFace to produce an editorial experience for the boss babes: Pretty Tough Girl 'Zine #2.  BabyFace, a creative agency also known as the “little black book for all of the hottest female movers & shakers around”, pulled a few of their faves for a shoot that is all #Chickspiration everything.  

Front to back, Issue 2 is stacked with original content.  Photographers Francesca Allen and Lily Bertrand-Webb contributed to cover and editorial shots as well as head shots of their “Pretty Tough Girls” peers.

On the collaboration, BabyFace said:

“Collaborating with BABY-G on the second issue of their Pretty Tough Girls zine was such a fulfilling and exciting project for us as BabyFace to be involved in. We’re so honored to have worked with all the women featured and to have come together with BABY-G, a brand we’ve looked up to since we were children.”

See more up top.

PHOTOGRAPHER FRANCESCA ALLEN

PHOTOGRAPHER LILY BERTRAND WEBB

Via HB


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