Here's Everything We Know About Beyoncé's Next Adidas Drop
Beyoncé is getting ready to drop more of her coveted Ivy Park x adidas collection. According to her latest Instagram post, "Drip 2" is scheduled to release on October 30th.
Beyonce Ivy Park x Adidas “Drip 2” Release: What We Know
After a September Superstar Platform drop that appeared only on the adidas app, The collection is incredibly hush hush with virtually no imagery of the offering available. The internet, however, is still in a frenzy thanks to a no-sound video released on both Beyonce and Ivy Park’s IG platforms. While we don’t necessarily know specifics on what we can expect, we do know that the collection is slated to drop in two different pieces. According to fan account @yonceismyname, we’ll see a footwear release on 10/30 and a clothing/accessories drop on 11/19.
Another pretty likely guarantee is that we’ll see more of the collection arrive a bit earlier for a select group of Bey’s inner circle and celeb homies. In the midst of her first release back in January, Beyoncé gifted Solange, Zendaya, Cardi B, Janelle Monáe, Chloe x Halle, and Yara Shahidi ahead of the release. It was a hugely effective marketing strategy and we’re pretty sure our box was lost in the mail. Kidding. Kind of.
Now, fans (read: us) are readying themselves for the October 30 release and the inevitable viral fallout. Make sure you keep it locked here for more info as it becomes available.
Looking to grab a few pieces from the first Ivy Park drop? Check below to see a few options available for resell.
UPDATE: 10/22/2020
OK, now we’re all happily confused. Late last evening (10/21/2020) the @weareivypark Instagram account unloaded frame after frame of Beyonce’s new collection. We’re talking head-to-toe LEWKS, OK!?!?! You can see the full lineup at the top of this post and in the video (yes, there’s video!) below.
In the clip, Beyoncé makes it clear that she, just like all of us, has been holed up in her house for these last couple months. In addition to 5 minute bubble baths and getting interrupted by her children non-stop (CAN YOU RELATE!?!) she also managed to craft an entire campaign with her new collection that shows us 1) she too is going quarantine crazy and 2) it’s fire.
Still no word on the specifics regarding pricing and immediate availability but, it looks like earlier reports may have been inaccurate with both a footwear and clothing drop occurring on the same date, 10/30/2020. Keep it locked for more.
Shop The Collection: Ivy Park x Adidas Drop 1
