New Balance has shown throughout the years that neither comfort nor quality will ever be sacrificed. Time and time again they have been able to provide us with retro-style runners that stay true to New Balance heritage while incorporating modern day details. Their latest collaboration with Sneakersnstuff takes their retro aesthetic to a whole new level. 

The SNS x New Balance ‘Blue Racer’ Collection is inspired by the stunning blue-grey skin colors of the Blue Racer Snake. The collection takes the 237 model, which is reminiscent of ‘70s running shoes, and applies a lightweight, breathable CORDURA® mesh upper with hairy suede overlays in various blue tones. Highlighted by faux Blue Racer snakeskin accents on the “N” emblem and heel tab, the SNS logo shares placement with the New Balance logo on each tongue. Bright Pink accents are also seen throughout by way of the New Balance and SNS co-branding and on the stitching outlining the ‘N’ logo on each side of the shoe. 

In addition, both brands team up for a vast capsule clothing collection that includes two graphic tee options and a tracksuit equipped with signature snake print. A cotton hoodie and matching sweatpants will also be available as well as the Rain Half Zip jacket that comes in a blue and a blue snake print. Matching track pants in the same blue snake print are also part of the collection. A tee option coming in both black and white with a blue racer snake graphic on the back and SNS and New Balance co-branding on the front rounds out the capsule clothing collection. 

WHEN IS THE SNS X NEW BALANCE ‘BLUE RACER’ COLLECTION RELEASING?

The SNS x New Balance ‘Blue Racer’ Collection will be released via a draw through the SNS app with prices ranging from $45 to $189 for each piece in the collection. The drawing will be closed on June 10th and winners announced on June 11th. You can browse the entire campaign and enter the drawing for your favorite items via our SHOP THE COLLECTION button below. However, if you’re just looking to cop the sneaks then you can purchase your pair for $100 USD via New Balances’ website on June 11th through our SHOP THE SNEAKS button below. 

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