The Selena Gomez x PUMA F/W Collection is Here

PUMA has been on a roll when it comes to enlisting an A-list of girl power. From Megan to Cara to Selena, the message is clear - FIERCE. Selena Gomez is back with another PUMA collaboration with her fall/winter collection. The line focuses on signature PUMA sportswear and sneakHERs, but also incorporates special detailing significant to Selena herself.

The SG x PUMA Collection features different items ranging from jackets to polo shirts to backpacks and hats. We can’t forget the PUMA Cali silhouette that is also part of her new line with the brand. The unique messaging details coincide with Selena’s date of birth, coordinates, and symbols paying homage to “13 Reasons Why”. Check out some of the collection below.