When asked why we do what we do at CNK Daily, an easy answer comes to mind. We aim to be a voice for women in sneakHER culture. To be even more intentional, we are here to serve Black and Brown women in the space. As women of color ourselves, we are very familiar with the challenges of representation in campaigns, business opportunities, and beyond. Through empowering messages, being hype women for dope ladies in the social streets, and amplifying the voices of marginalized communities IRL - our mission is clear.

That’s why we rock with the Viva La Bonita brand. Their tag line is ‘Where Women Are Fearless’ and founder (and cool mom) Rachel Gomez puts her heart and soul into all the products at VLB. We resonate with how a dream can become an idea that can transition to a plan of action to create community. Viva La Bonita also came from humble beginnings, like heat pressing shirts in the family living room. We continue to be excited as we watch VLB flourish in the streetwear scene, while really reppin’ on for the Latinx community.

As Viva La Bonita would tell us “Be Your Loudest Hype Woman”. Check out our recent picks from VLB and peep more on their dot com. Cop and flourish!

#1. MUJERES ARE MAGIC TIE DYE LONG SLEEVE

#2. THE MIJA JOURNAL

#3. VLB PRINT TOTE BAG

#4. DREAM BIG MAMA MUG

#5. BLACK ESSENTIAL SWEATSHIRT

#6. BONITA HOOPS SWEATSHIRT

#7. THE BONITA RUG

What are you picking up at the end of the year? Give us a shout on Instagram and don’t forget to tag #CNKDAILY.